The NBA Data Scientist

With her PhD in math, Ivana Seric had expected to wind up with a career in academia—but thanks to the growing use of statistical analysis in the NBA, she took a job with the Philadelphia 76ers instead. As a data scientist, she helps the team's coaches devise smarter strategies to win. Next Jobs is a mini-documentary series about careers of the future hosted by Bloomberg Technology's Aki Ito.

Video by Tom Connors and David Nicholson

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